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Pitch Interactive

Pitch Interactive, Out of Sight, Out of Mind (detail), 2013
Courtesy of the artist.

Out of Sight, Out of Mind

A web based narrative visualization documenting every drone strike carried out in Pakistan between 2004 and 2013.

Out of Sight, Out of Mind was inspired by the inadequacies of other attempts to report the effects of an invisible technological war. Using data from the Bureau of Investigative Journalism, we visualized every known attack by the US and Coalition military since 2004 by date, location and number of fatalities. The visualization builds itself as each attack generates the timeline across the screen.

The viewer can dig deeper by hovering or clicking in to reveal specific details about each attack on the horizontal timeline. The ‘Victims’ tab provides an alternate view showing the aggregated number of victims by month. In both views the data produces patterns that urge viewers to reflect on realities hidden by the numbers.

Pitch Interactive

Pitch Interactive’s work spans illustrations, physical installations, projections, console game user interfaces, software applications, websites and textiles. Their work has been showcased at the MoMA’s TalkToMe exhibit in New York, La Penacée’s Conversations Électriques in Montpellier, France, the McKnight Foundation’s 30 year anniversary exhibit, the Foosaner Art Museum’s The Art of Networks exhibit, The Max Planck Science Express Train, the Data Flow books and many other internationally acclaimed publications.

The team is: Wesley Grubbs, Katrina Madrid, Anna Hodgson, Nick Yahnke, Adam Florin, and Mladen “Tipo” Balog.

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